Is 'Alex Cohen' Twitter's badge access guy? Musk reacts to fake tweets

Rachael Grealish November 18, 2022
Is 'Alex Cohen' Twitter's badge access guy? Musk reacts to fake tweets
Photo by Britta Pedersen-Pool/Getty Images

Elon Musk has reacted to fake tweets posted by “Alex Cohen” who, in a parody account, claimed to be Twitter’s badge access guy.

Twitter today told employees all the company’s offices would close, effective immediately, but would reopen on Monday, November 21.

The move came after Elon Musk sent a message, seen by the BBC, to employees of his recently acquired company in which he said they must be ready to sign up for “long hours at high intensity” or leave, Reuters reports.

The Verge also reports a number of the company’s 3,000 or so employees weren’t willing to stay.

Photo by -/Twitter account of Elon Musk/AFP via Getty Images

Alex Cohen jokes about Twitter badge access

As people began tweeting about the uncertainty surrounding the messaging platform, a verified (Twitter Blue) account under the name Alex Cohen began making jokes about being a former member of the company.

People began to question the “mostly parody account” when Cohen posted a tweet in which he claimed to have been a Twitter employee “in charge of managing badge access to Twitter offices” but who had been “laid off.”

In his fake tweet “Alex Cohen” claimed Musk had called and asked him to come back as HQ staff had “accidentally locked themselves out.” He then replied to another user saying: “I saved Twitter by letting the engineers back in the office.”

Of course, this was all a joke stemming from the news that, along with all the Twitter offices being closed, all badge access was suspended, something first claimed by Platformer managing editor Zoë Schiffer in a tweet.

Elon Musk sees funny side of Alex Cohen’s fake tweets

The 51-year-old SpaceX owner is well known for interacting with people on the social media site, and even reacted to Cohen’s tweet about badge access.

In response to Cohen’s joke, Elon Musk jokingly thanked him for the help, branding him a “lifesaver.”

Cohen then retweeted Musk’s response saying: “I’ve officially peaked.” Cohen also replied to Musk saying: “Np! Glad I could let all the hardcore engineers back in the building.”

No, Alex Cohen did not work for Twitter

Some people didn’t get it was a joke and thought Cohen had really helped Twitter out:

However, the parody account holder hasn’t ever worked for Twitter and, when the joke had run its course, he clarified in a tweet it was all just “comedy” he might be “suspended for”.

Realising the joke was wearing thin, Cohen admitted: “It was a good run, we had fun.”

Some users worry for Twitter’s future

Since Elon Musk officially bought the company for $44 billion on October 27 – making him the richest man in the world over Jeff Bezos – Twitter users have been torn. Some are worried about the future of the site they’ve been on for more than a decade and have been cheering themselves up with gallows humor under the hashtags RIPTwitter and TwitterDown.

However, Musk doesn’t appear to be worried as he tweeted about Twitter’s usage reaching “another all-time high”:

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Rachael is the Senior Content Editor at Freshered. She is NCTJ qualified with an MA in journalism. Rachael has almost ten years experience as a journalist in regional, national and international press and is passionate about creating engaging content.