How much did John Madden make from the Madden video game series?

Joshua Rogers December 29, 2021
How much did John Madden make from the Madden video game series?


The legendary coach and broadcaster has died at the age of 85, leaving behind an incredible legacy in football. However, the former Raiders head coach is equally as famous for his endorsements. So how much did John Madden make from the Madden video game franchise?

John Madden, a former NFL coach and legendary sports broadcaster, has died at the of 85, according to numerous reports. The league said he died unexpectedly and did not give a cause of death.

Madden famously led the Oakland Raiders to the Super Bowl in 1976 when they beat the Minnesota Vikings. After retiring from coaching, he became a much-loved pundit, winning an incredible 16 Emmy awards. He spent most of his career at CBS and retired in 2009 after a 30-year broadcasting career.

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NFL Commissioner Roger Goodell pays tribute to John Madden

“On behalf of the entire NFL family, we extend our condolences to Virginia, Mike, Joe and their families,” NFL Commissioner Roger Goodell said in a statement. “We all know him as the Hall of Fame coach of the Oakland Raiders and broadcaster who worked for every major network, but more than anything, he was a devoted husband, father and grandfather.

“Nobody loved football more than Coach. He was football. He was an incredible sounding board to me and so many others. There will never be another John Madden, and we will forever be indebted to him for all he did to make football and the NFL what it is today.”

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How much did John Madden make from the Madden video game series?

At the peak of his broadcasting career, John Madden was earning $8 million a year, which is the same as around $14 million today after adjusting for inflation. However, the majority of Madden’s personal wealth comes from his involvement with the Madden video game series, which he has lent his name to for many years.

The video game has been around since 1982, but it wasn’t until 1984 that John Madden became involved in it. It came about when Electronic Arts (EA) founder Trip Hawkins approached Madden to lend not only his endorsement but also his football expertise.

The game finally released for the Apple II in 1988, but it wasn’t until 1990, when the game was ported to Sega’s Genesis console, that it really took off. It has now sold hundreds on millions of copies and is one of the most popular and successful video game franchises of all time.

But how much did John Madden make from the Madden video game series? Well, in 2005, EA Sports signed a $300 million deal to become the exclusive game developer for the NFL. At the time, rumors circulated that they were considering dropping Madden from future games. However, instead, Madden actually signed a deal that would allow his likeness and name to be used in the games in perpetuity for a reported $150 million fee.

He also reportedly earned around $2 million per year in royalties from the Madden games.


What was John Madden’s net worth at the time of his death?

As mentioned, the vast majority of John Madden’s net worth comes from his partnership with EA Sport’s Madden, not his NFL or broadcasting career.

According to Celebrity Net Worth, John Madden had a net worth of $200 million at the time of his death. However, it’s his legacy in the NFL, and video game series, that he’ll most fondly be remembered for.

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Joshua is a senior sports writer with over four years' experience in online writing. He graduated with a BA in Ancient History from The University of Manchester before receiving an MA in Sports Journalism from The University of Central Lancashire. He became a trending writer for a leading social publisher and later spent time covering the 2018 World Cup for The Mirror Online. He then moved to a social marketing agency where he acted as website editor. His specialties on The Focus include F1, tennis, NBA, NFL and combat sports.