Price, eligibility and how to access the Coachella Loyalty Presale

Bruno Cooke January 11, 2023
Price, eligibility and how to access the Coachella Loyalty Presale
Photo by Rich Fury/Getty Images for Coachella

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Coachella has unveiled the lineup – or at least the bulk of it – for the 2023 festival, and sent out emails to 2022 attendees regarding something called a Loyalty Presale.

The general presale begins on Friday, January 13 at 11am Pacific Time. Unlucky for some.

But the Coachella Loyalty Presale starts earlier. Two days earlier, in fact. So buckle up.

Here’s everything you need to know about how to access the Coachella Loyalty Presale, who it’s limited to, how much tickets will cost, and when it will take place.

Photo by Kevin Mazur/Getty Images for Harry Styles

What, and when, is the Coachella Loyalty Presale?

The Coachella Loyalty Presale is for anyone who bought a ticket to the festival in 2022, or who was a registered attendee.

It begins two full days earlier than the regular presale. The start date and time of the Coachella Loyalty Presale is January 11, 2023 at 11am PT.

To access it, register with the same email you purchased a ticket or registered a wristband with for Coachella 2022.

Do that here. If you didn’t buy a ticket last year – and/or didn’t register a wristband via a different means – then you won’t be eligible for the Loyalty Presale for Coachella 2023. You will have to wait until Friday to access presale tickets.

Are ticket prices the same for Coachella Loyalty Presale passes?

Yes. At least, the Coachella website gives no indication that ticket prices for loyalty customers and new customers are any different.

General admission passes to Coachella 2023 started retailing for $499. That’s for either weekend.

However, the first two tiers of Weekend 1 tickets have already sold out, meaning the only tickets remaining cost $599.

Tickets for Weekend 2 are available across all three tiers. If you’d like to include transport on the Coachella Shuttle in your purchase, you’ll have to go for Tier 2 tickets for Weekend 1; Tiers 1 and 2 both still have tickets for Weekend 2.

Photo by Rich Fury/Getty Images for Coachella

Who is playing at Coachella 2023?

Headlining the Friday night slot at Coachella 2023 is Bad Bunny. Other top line artists include Gorillaz, The Chemical Brothers, Kaytranada and Blondie.

The Saturday headliner is Blackpink. They’ll be the first ever K-Pop artist to headline the festival. Other major artists to be performing on the first Saturday include Rosalía, Eric Prydz, Labyrinth and Underworld.

On Sunday, the headline act will be Frank Ocean. Next in line are Björk, Porter Robinson, Dominic Fike and Jai Paul. Meanwhile, “returning to the desert” is Calvin Harris. Despacio will be playing “all weekend long.”

Of course, there are numerous others playing across all three days of the festival. View the full (so far) lineup below. 

Is this the first time Coachella has run a loyalty presale?

No. A Reddit thread appeared in June 2019 about a loyalty presale. The OP said they had received an email from the festival inviting them to take part in the early sale. 

In the comments section, conversation turned to what exactly Coachella meant by calling it a “loyalty” presale. 

One die-hard attendee said they had gone to the festival for the last 10 years and not received an email invitation to enter the loyalty presale for that year.

However, others said the same, then edited their comments to clarify that they had, in fact, receive such correspondence. Others said they had just gone the previous year, and received the golden invitation. So it seems that even then, the eligibility requirement for access to the Coachella Loyalty Presale was being a registered attendee the previous year.

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Bruno Cooke has been a freelance journalist since 2019, primarily with GRV Media. He was an early contributor to The Focus, and has written for HITC, Groundviews and the Sheffield University newspaper – he earned his MA in Global Journalism there in 2021. He’s the Spoken Word Poetry Editor for The Friday Poem, and self-published his debut novel Reveries in 2019, which his mum called both a “fine read” and “excellent Christmas present”. Bruno has lived in China, Sri Lanka and the Philippines and likes, among other things: bicycle touring, black and white Japanese films, pub quizzes, fermentation and baklava. In 2023, Bruno will set off with his partner on a round-the-world cycle.