Tyler The Baudelaire Creator: What's the meaning of Tyler's new name?

Bruno Cooke June 25, 2021

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Tyler The Creator’s hotly anticipated new album Call Me If You Get Lost arrived today, featuring what appears to be a new character, Tyler Baudelaire, or Sir Baudelaire. So, what’s the meaning of Tyler’s new name, Sir Tyler Baudelaire?

What is the meaning of Tyler Baudelaire?

Seven hours ago, Tyler The Creator tweeted the name of his new album’s first song, Sir Baudelaire, all in caps.

Given the consistency of the promotional material that preceded the album’s launch, fans and commentators alike have speculated that Tyler Baudelaire is the latest of Tyler’s character creations.

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Meanwhile, HypeBeast wrote yesterday that Sir Baudelaire’s look was “marked by his recurrent wearing of a fur cap”.

Album art also features an ID card bearing the name Tyler Baudelaire, whose date of birth matches Tyler’s (6 March 1991).

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Who is Yler Baudelaire?

A year-old Reddit post in the subreddit r/tylerthecreator posed the question, “who the f*** is Yler Baudelaire?”

The question refers to the name attached to the Instagram handle @scumf***flowerboy, which the OP of the above Reddit post claims is run by Tyler himself.

As one commenter correctly points out, Tyler Baudelaire may well be a reference to Charles Baudelaire, a prominent French poet, essayist and art critic, who lived from 1821 to 1867.

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Charles Baudelaire was among the first to translate the prose works of Edgar Allen Poe into French.

However, Tyler may have had other associations or meanings in mind regarding his latest character’s surname, Baudelaire.

How many characters has Tyler had?

Born 1991, Tyler The Creator (real name: Tyler Gregory Okonma) is an accomplished visual artist, designer and comedian, as well as an award-winning rapper.

This versatility also manifests in the creation of multiple personas and nicknames.

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As such, fans may also know him as Wolf Haley, Thurnis Haley, Dr. TC, Tron Cat, The Devil and, more recently, Igor. But most people know him as Tyler.

Tyler released his fifth studio album, Igor (also stylised IGOR), on 17 May 2019.

Call Me, featuring Lil Wayne, Pharrell and DJ Drama (the latter on the first track, Sir Baudelaire), came out today. Tyler’s label, Odd Future, tweeted the full track list yesterday.

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Bruno is a postgraduate student studying global journalism, with research interests in the intersection of the media, storytelling, culture and politics. His articles have appeared in Groundviews, Packs Light and Forge Press, and most are readable on Medium or onurbicycle.com. He is a Student Ambassador for Tortoise Media, a big fan of Freddie Mercury and a novelist – his debut novel, Reveries, is available on Amazon.