
Two Costco products are more popular than its rotisserie chicken in most states
People look forward to their Costco visit thanks to the reputation its products hold and prices that don’t burn a hole in your pocket amid inflation.
A survey analyzed data unique to every American state to find out what product of Costco’s was “most popular”, and as expected, the Kirkland signature rotisserie chicken is among the top three picks.

Survey reveals top three favorite Costco products
Did you know most Costco products that are widely used belong to the company’s own brand Kirkland?
Coupon Birds collected data regarding the most discussed Costco products on social media to find out what is favorite in each state and some items are favorite in most places.
As it turns out Costco’s Kirkland Premium paper towels had the highest mention on social media and people couldn’t stop bragging about it. Each package costs $22.99 and it is an absolute necessity.
The second most popular product on the list with over 1,089 mentions in a week is �Goodles Cheddy Mac White Cheddar Shells, which happens to headline TikTok as I write this.
The third most popular item is Kirkland rotisserie chicken for $4.99, which was recently in the news for its new packaging, leaving people concerned about the “size” of the meat.
State-wise popular items
There are more products people love to buy from the retailer and these are popular in multiple states. Fans’ comments and Google searching habits reveal that most choose Costco for the quality and affordability of the items.
While Trident Fish Sticks are most popular in Massachusetts, Virginia, and Washington, people in Kentucky, Montana, and Nebraska are more into Reese’s Dipped Animal Crackers.
Costco’s yet another original, Prosecco, is famous in states like Arizona, California, and Illinois; people in Missouri, Pennsylvania, and Texas are obsessed with General Mills Morning Summit Cereal.
Coupon Birds’ survey also sources data from sites such as Facebook, X, Instagram, and Reddit�to find out the top Costco products based on location-based comments�and Google trend searchers.