Bubble Tea has become Gen Z’s favourite beverage and a new drink from Del Monte Foods is set to take the Taiwanese drink to a whole different level. While boba fans salivate and wonder where to buy Joyba Bubble Tea, here’s what we know about the much-desired product.
What is Joyba Bubble Tea?
Bubble Tea is a globally popular drink that originated in Taiwan.
It is typically made with iced tea or other flavourings, and usually includes boba pearls that bounce around the bottom of the cup.
Joyba Bubble Tea by Del Monte is set to put the beverage on a new track.
The canned fruit and vegetable maker has created an on-the-go bubble tea that is set to reach US retail shelves.
The teas are the second product by Del Monte Foods that incorporate the popular popping boba.
According to Food Dive, the company was also the first to use the bubbles in fruit cups in 2019.
Joyba Bubble Tea was announced in May 2021, alongside Del Monte Foods’ other new products, including Fruit Infusions Fruit Cup and Veggieful Riced Veggies.
Bibie Wu, chief marketing officer at Del Monte Foods, said the company noticed a growing interest among Gen Z and other young consumers for tea shop beverages but didn’t see bubble tea widely available in stores.
That allowed the company to enter the category and tap into its prior experience with the fruit cups.
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What will it taste like?
These new teas come in a series of bold flavours, from sweet strawberry to tropical mango.
Overall, Joyba Bubble Tea flavours will include: Strawberry Lemonade Green Tea, Raspberry Dragon Fruit Black Tea, Mango Passion Fruit Green Tea and Cherry Hibiscus Tea.
Blending tradition with the exotic, there is ought to be a flavour to excite many tea drinkers.
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Since this tea offering is a grab on-the-go beverage, its packaging design is key to its enjoyment.
The straw is built into the cup: simply expand the straw, pop it into the container and take a sip.
Where to buy Joyba Bubble Tea?
Joyba Bubble Tea was announced by Del Monte Foods earlier this year in May.
However, the company is yet to announce its Bubble Tea release date and where it will be available.
In the meantime, boba tea fans can get Del Monte’s Bubble Fruit Cups at US retailers nationwide as well as online via Amazon.